Are you a singer, a guitar player, a drummer or bass player? Or maybe you’re even a producer, a DJ or an audio engineer?
Do you know your craft and enjoy writing?
Cool…so, why not make some good money by starting your own blog?
You have not the slightest clue know how to go about it?
I’ve got your back. It’s actually much easier than you think. In the next few minutes let me give you some ideas how to start a music blog and eventually make money out of it.
No Get-Rich-Quick Scheme
But before we talk about your first step… give yourself a break and think for a minute why you even want to do this.
If you’re in desperate need of cash, then you’d better think again if this is the right thing for ya.
Because…it can take you up to 12 months before you even see the first dime hit your bank account.
“Why so long?” you may say.
Reason is, Google‘s algorithm needs time to trust your site.
No trust = bad ranking = only few people know that your site even exists = almost zero traffic.
But don’t panic like most of the newbie bloggers who give up within the first 6 months. The funny thing here is: Most of them are probably pretty close to their breakthrough. But they quit because they can’t see what’s underneath the surface.
Here’s my guess …
If you are really interested in blogging about something you’re passionate about, then cashflow will not be your primary goal. And the less needy you are…the more money you’re going to attract.
But first pay all attention to…
Start A Music Blog In a Sub-Niche
When you take a look at Google, you will find that almost every topic is already covered.. multiple times. This fact could easily discourage you right away.
I tell you: Don’t be.
Because the answer is niching down.
“What the heck does that mean?”
Well, it simply means that you should fish in a smaller pond. Where you have less competition.
Countless Opportunities Are Right Before Your Naked Eye
Let me give you an example.
Let’s say you are a guitar player and want to start a music blog. Instead of making it too general, you could focus on a certain group of people, like children, elderly people, men, women, people who work a 9-to-5 job, and so on.
You could also address their different skill levels in playing the guitar. Or you could focus on lead guitar instead of rhythm guitar. Or vice versa.
You see, by niching down, your chances to become the go-to blogger in a certain area will increase tremendously.
Anyway, also keep in mind that…
You Are Unique
Like Sinead O’Connor sang in her number one hit: Nothing compares to you.
Even if you write about the same topic hundreds of other writers do, you will give different answers.
Because every one is a unique combination of many talents. No one has made exactly the same experiences as you and nobody knows exactly the same stuff like you do.
For example, my singing tips for absolute beginners are not the same you get from another blog.
So, once you know your sub-niche you are ready to…
Get Your “.Com” Domain…And Nothing Else
The next step for you is to get a domain with a coherent name like e.g. “guitarheros”.
You see, it’s much about branding here. You wouldn’t want to call a guitar blog something like “pyamaparties.com”.
Always look for a .com domain, because these are the most respected ones. After you’ve purchased the domain, you need a host provider. There are several around like Go Daddy or Host Gator. Ask Google and decide for yourself.
Learn The Ropes of Blogging to Set Yourself Up for Success
Okay, here comes the catch…
There are some principles you simply have to know, to make your blog successful.
It has a lot to do with SEO knowledge and writing compelling posts to engage your audience.
Thus, I strongly recommend you learn your craft before you even write your first letter.
If you asked me where to learn I will always send you to Wealthy Affiliate. That’s where I started and they do a phenomenally great job in giving a comprehensive, yet easy-to-follow step-by-step training.
These guys teach you pretty much everything you have to know about blogging… and even better…how to make money from your blog. Which is, what you’re secretly seeking to accomplish at the end of the day.
As you can see, blogging is no rocket science.
If you want to save yourself some precious time…then just follow the Wealthy Affiliate program.
Start Blogging Now
The good thing about the Wealthy Affiliate training program is: You can start blogging immediately and fine-tune your skills along the way.
You’ll want to write a new blog post at least 2 times a week. Taking into account you’re a master of your craft, this should be a piece of cake for you, shouldn’t it?
Create Traffic Like a Lead-Gen Jedi
All right, so you’re still with me? Great.
I can already picture you… cranking out your blog posts like ku-razy.
Now it’s time to think about generating traffic.
1) Search Engines Are Kings
No doubts, Google is still the traffic source no1. If you can make it on the first page of Google you’ve done everything right and visitors will start flocking in.
The bad news is: depending on your niche, this can take a while.
So, don’t expect high Google rankings within the first couple months. Just keep writing awesome and relevant content and apply some of the SEO hacks. Everything else is just a matter of time.
Research shows that most websites experience a sharp increase in traffic after 6-8 months, followed by a constant rise over the next months.
It seems Google needs that time-frame to gain trust.
But please, don’t rely solely on Google.
2) The Power Of Social Media Platforms
I have good news for you. If you don’t want to wait that long until you can reach a certain traffic level…you still have other options to boost the traffic to your site. I recommend throwing it all on the wall and see what sticks.
The task here is not to simply post or tweet, but follow other people in your chosen field. Engage in discussions and gain authority.
Rule number one though is: “Create value”.
3) Use Discussion Forums As Your Secret Weapon
That’s where your target group hangs out. That’s where they talk to each other. And it’s a great opportunity for you to chime in.
Here’s how it goes…
Get a free account and subscribe to a subcategory (your niche). Then simply answer upcoming questions and link to a specific post of your site.
So, let’s say someone asks how to create new drum patterns in Logic Pro X. You answer the question on a general level. Then you write something like “Actually I’ve recently written an article about exactly how to create new drum patterns”.
Add Value First And Attract New Visitors
If your general answer to the questions incline that you know what you’re talking about, readers will click on your link to get more in-depth information.
Sure, you can use this method to attract more visitors to your site. But basically it’s all about adding value.
If you try out this strategy (which I urge you to do), bear in mind that you stick to the policy of these forums.
That means, always provide valuable answers first. They will allow you to post a link to your post in addition, but NOT to post any affiliate links.
Flush Out Real Money From Your Blog
Just a quick recap of what we’ve learned so far.
By now you should know…
…How to start a music blog and
….How to generate constant and reliable traffic to your blog
All right, now it’s time to make some money!
And how can we make money?
By selling products people are interested in.
With an online business, you have several product options.
1) Sell Advertising Space on Your Website
A lot of bloggers do this way of monetizing, but personally I wouldn’t recommend doing it.
First of all, it’s almost ridiculously little money you are getting for placing cheap-looking ads on your website. Even if you have thousands of visitors a day you’ll only make a few dollars.
What’s more, a website stuffed with ad banners can really repel readers and destroy your credibility.
Try it out for yourself. Some ads are more decent, but in general there are better alternatives for monetizing your blog.
2) Easy Money With Affiliate Marketing
A great way to make money from your blog is by acting as an affiliate for other companies. All you have to do is recommend their products to your audience.
Let’s say you write a review about the newest drum kit plugin and how it can boost the quality of your tracks. At the end of your article you post a link, where your readers can purchase the plug-in.
If a user clicks on this link and eventually buys the product, you get paid a nice commission.
Easy money, isn’t it?
It’s Like Getting Royalties From a Song You Wrote Years Ago
You only have to write an article ONE time and money keeps rolling in for the next few years.
But how can you become an affiliate?
Well, first off you have to participate in the affiliate program of a company. (Most of the bigger companies have such an affiliate program in place).
You can just google, e.g “music production affiliate program” and you’ll get tons of results.
Choose a company with great products you like and submit your application. After that you will be provided with an affiliate link that tracks the customers coming from your site.
There are some bigger overarching companies like Clickbank, where you can find thousands of different products.
Another great option is Amazon’s affiliate program called Amazon Associates.
3) Pull In Biggest Profits With Your Own Products
One of the most lucrative ways to make money from your blog is by selling your own stuff.
For sure this is not for everyone. There are many bloggers, who are skilled writers and can make big bucks just by going down the affiliate road.
If you are a well-trained and experienced musician, you can easily create your own product like a training course about songwriting, an e-book, a coaching program, and so on.
Well, this comes with some additional work. But if it sells, you can keep all the profits in your pocket.
Deciding to start a music blog is definitely a good idea to make some money on the side.
The music niche is full of opportunities. Instruments, training programs, concert tickets …only to name a few.
If you are serious about launching your own website just follow these steps:
1. Find your niche
2. Get a “.com” domain and a hosting service
3. Write content
4. Generate traffic and
5. Monetize your blog
From my own experience I can assure you it’s an exciting and enjoying journey.
So, If you want to start a music blog right NOW, I highly recommend joining the Wealthy Affiliate training program, where you will get all information and free web hosting (for members). They offer a free membership (with limited access), what is a perfect option to see if you like it.